Real Estate Case Study: Increasing Digital Reach by 900%

Client Overview

Jeffries Property Group, an up-and-coming Noosa Real Estate Agency approached us in March 2023 with a clear vision to enhance its online presence and generate a steady stream of leads. Their primary goals were to increase brand awareness, showcase the unique personalities of their agents, highlight the local area, and ultimately drive an increase in lead flow.

Initial Situation (March 2023):

At the start of our collaboration, Jeffries Property Group had a minimal social media presence, reaching only around 4,000 people per month across various digital platforms. They recognized the potential of digital marketing to drive their business forward but needed a strategic approach to make a meaningful impact.

Chanllenged Faced

Digital media monthly reach prior to Ourzuz commencing work.

strategy implemented

We developed a comprehensive digital marketing strategy that included targeted social media campaigns, content creation, and data-driven analysis to optimise performance. Our team worked closely with Jeffries Property Group to understand their brand identity, key target audience, and local market.

In addition to organic reach, we employed targeted advertising campaigns to extend the brand’s reach to a wider audience and attract potential buyers and sellers. Through meticulous audience segmentation and analysis, we ensured that the content reached the most relevant prospects.

Results achieved

The impact of our digital marketing efforts has been nothing short of remarkable. Within a few months, Jeffries Property Group experienced significant growth across all key metrics.

Monthly reach surged from a mere 100 people to an impressive 36,000 people across various digital platforms.
The brand now reaches a remarkable 72% of its target audience each month and continues to grow.
Most importantly, Jeffries Property Group is now generating an average of 7 high-quality leads per week.

Word from Lucas Jeffries, Principal Director, Jeffries Property Group:

“I saw that we were dropping the ball when it came to our social media presence and identity. That’s when James came into the picture. He took everything off my hands so I could focus on the day-to-day operations, and has been phenomenal in his relentless execution of our social media strategy. Beyond the execution, are the detailed analytical reports James provides on a regular basis that provides tangible proof of our exposure and more than justifies the expense. James and Ourzuz are one of the few companies that I’ve come across who consistently overdeliver when it comes to service and execution. I wouldn’t hesitate in recommending James to any business owner looking to carve out their social identity and build a consistent online presence!”

July 2023 digital media reach after 5 months with Ourzuz.

Real Estate Case Study: Increasing Digital Reach by 900%

Client Overview

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